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No expense is spared and often the majority of expendable income and vacation time of the entire extended family is spent on the one child.
This “pocket-8” culture — thus named because each child is said to have the deep pockets of two sets of doting grandparents and equally doting and unmarried aunts and uncles at his or her disposal — has given rise to everything from exquisitely curated “kid cafes” where children play while adults eat and gossip, to an entire luxury hotel subculture dedicated to family staycations.
All this and more as we take a look at some of the reasons why traveling with young children in South Korea is so fun.
1. Hotels are kiddie wonderlands
Hotels in Korea are trying to out-do the others with bigger and better family-friendly offerings.
Frances Cha/CNN
It’s hard to know which South Korean luxury hotel first came up with the idea of building vast dedicated playspaces for children, but most major hotels try to outdo the others with playfully designed kid and season-specific activities.
This has given rise to the latest travel trend in South Korea — staycations dubbed “hocance” (a combination of hotel and vacance, the French word for vacation). During holiday season, entire hotels get fully booked by local families with children.
“It’s been fascinating to see the ‘hocance’ trend really take off in the past few years for families with children,” says Diane Na, assistant director of sales marketing at Le Méridien Seoul. “Sales of our ‘hocance’ packages have more than doubled in 2019 alone.”
2. Whimsical kid cafes are everywhere
Available in almost every neighborhood in South Korea, kid cafes are pay-by-the-hour indoor playspaces.
The most amazing thing about them is that they have taken the needs of the parents as seriously as the kids’ desires to play.
Not only are they designed with an open plan so that parents can keep an eye on their playing children while eating, drinking and having actual adult conversations in the café area, but in order to cater to this Instagram- and blog-obsessed nation, the visuals and food exceed expectations.
3. Shopping with kids is actually fun
Department stores all around the country cater to parents — not only do many have drop-off kid cafes, but many also offer services such as free stroller rentals (which are sanitized after every use), loaner push cars (like a stroller, except shaped like a car), private nursing rooms and kid cafes installed on the childrenswear floors.
There’s also a state-of-the-art children’s lounge with a napping room with cribs, a changing room with toddler stations and a feeding room thoughtfully equipped with a sanitizing machine, microwave, electric kettle and bottle soap.
4. Ingenious kid products
Insulated stacking lunch boxes. Specially cut towels so that your tots don’t get wet while brushing their teeth or washing their faces. Light-up LED umbrellas. Pacifier cases that sanitize on-the-go with UV lights. Toddler beds that unfold into playmats.
Ingenious children’s products that seem like the stuff of wishful parental dreams are not only easy to find but cheap to purchase.
5. Fantastic museums
South Korea has a wide array of children’s museums — the perfect way to spend a rainy or hot day.
6. One word: KidZania
In the Nongshim section, children assemble ramen cups with a ramen machine, while the Korean Air section allows children to choose whether they want to experience a flight simulator in a pilot’s uniform or assist passengers as a flight attendant.
They can also assemble hamburgers at Lotteria or bust bugs at CESCO.
The highlight is the firefighting unit: Mini firefighters use real water to put out real fires in a three-story building.
7. Drop-in medical care is everywhere
Last but not least, every type of quality drop-in medical care is available in every neighborhood for a relatively cheap price.
Not only do you not have to worry about having to get emergency treatment while you’re traveling, but you may just end up getting your child’s teeth cleaned while you’re there, as treatment without insurance in South Korea will still be many times cheaper than what you’ll usually find elsewhere.
Seoul in particular has plenty of English-speaking dentists — all thanks to the rise in dental tourism in recent years.